Meet Us in Omaha Sept. 26 – 27

Meet Us in Omaha Sept. 26 – 27 We’re winding down our trade show outreach for the year with the upcoming National Newspaper Association Foundation (NNAF) show, September 26 through 27, in Omaha, Nebraska. If you are unfamiliar with NNAF, its stated mission is “promoting news literacy, protecting the First Amendment, and enhancing the capabilities […]

Change Is The Lifeblood Of Newspapers

Change Is The Lifeblood Of Newspapers Chronicling change is central to almost every newspaper’s mission, but change is also why they still exist. The first record of a newspaper was in 59 BCE for elites of the Roman empire. Newspapers have been reinventing themselves ever since. Too many today want to characterize “newspapers” as monolithic […]

How to Get a Page One Search Ranking

How to Get a Page One Search Ranking It’s Simple: Time, Effort, Budget, and Expertise.  Yet, achieving a top-ranking website on the first page is virtually impossible without all four. The mix and extent required of these four variables within the context of each website’s competitive landscape vary wildly. The more competitive the industry, the more […]

Are You Leaving Advertising Revenues on the Table?

Are You Leaving Advertising Revenues on the Table? September 5, 2023 “Fresh & Innovative” Solutions Bring Challenges The answer to that question is almost a certain “yes” if you head a daily, weekly, or monthly publication dependent upon local retail advertising revenues. As we wind down the hottest summer on record and turn the corner […]

Turnover – Stop Kicking the Can Down the Road

Turnover – Stop Kicking the Can Down the Road Personnel “turnover” on a design team can’t be addressed until it happens, right? In a literal sense, that is true, but in reality, viewing turnover that way is short-sighted and extremely problematic.    Before the pandemic, design team turnover was averaging more than 25 percent. Now, […]

A Shoutout To The Attendees Of The 2023 ACP Trade Show

A Shoutout To The Attendees Of The 2023 ACP Trade Show May 19, 2023 A “Shout-Out” to Attendees of the 2023 ACP Trade Show As a first-time exhibitor at the annual trade show, we at Adroitsquare would like to say thanks to the Association of Community Publishers (ACP) for putting on a great event and […]